
Client: Digital Entertainment Leadership Forum 2006 (DELF 2006)
As the annual international platform for the digital entertainment industry in Hong Kong and a part of Entertainment Expo Hong Kong, DELF 2006 was co-organized by Hong Kong Cyberport Management Co. Ltd., China Game Publishers Association (Hong Kong), Hong Kong Comics and Animation Federation Ltd., Hong Kong Digital Entertainment Industry Support Centre and The School of Design of the Hong Kong Polytechnic University. The Government of the HKSAR was the key sponsor.
Appointed as the event manager, e21 managed the 1-day forum that featured keynote speeches, panel discussions and a networking lunch dedicated to industry professionals in global digital content and digital entertainment. Distinguished speakers from industry leading enterprises such as Pixar,OgilvyOne Worldwide, Sony Pictures and NetEase addressed the audience on the next wave in digital entertainment.

Client: FedEx
Our client wanted to increase FedEx visibility in the Asia
Pacific, and selected the Asia Pacific IT Solutions Expo
2004(APIE) trade show event, held in Hong Kong, to promote
its express services to the region. Our e21 Hong Kong marketing
agency office designed a 50 sq. meter booth locally to accommodate a mix of
exhibit floor elements such as running videos, technology demos, a small meeting
area, plus themed activities such as a putting game to draw visitors to the
booth. e21 also wrote and designed all the necessary messaging and supporting
graphics for this booth consistent with the client's branding guidelines.

Client: HKPCA & IPC Show
HKPCA & IPC Show is a 3-day exhibition and paid conference.
The target audience for this show is PCB industry & Electronic
Assembly companies. For the years 2003-2006, e21 has been
appointed as Show Event Manager with the responsibility
of tradeshow planning and supervision of all exhibition
and conference logistics on behalf of the organizers of
HKPCA & IPC. The show is held in Dongguan and Guangzhou,
China. The e21 team also manages all pre-event and onsite
logistics including exhibitor communications, site operations,
visitor promotion plans, and coordination with the event’s
official contractor and forwarder. e21’s total conference
management capability is put to good test at these important
events. So far, the show has successfully attracted 15,000
international and local visitors.

Client: MEDTEC Shanghai 2006
The first successful MEDTEC Shanghai event was co-organized by Canon Communications LLC, the China Association for Medical Devices Industry (CAMDI), Shanghai CCPIT Expo. Ltd. The show is recognized as a highly specialized event dedicated to the medical device design and manufacturing industry in China and was held on 21-23 June at INTEX SHANGHAI.
A total of 150 exhibitors participated in the fair that occupied 8,000 sqm. The 3-day fair drew more than 6,000 professional buyers and delegates to visit the exhibition at this international conference.
MEDTEC marked its debut in China in Shenzhen last year. Following its successful launch, it moved to Shanghai this year since 65% of Chinese medical device manufacturers are concentrate in Eastern China. Next year, the show will be staged again in Shanghai on 28-30 August at INTEX.
e21 has been appointed as the event manager of the China series of MEDTEC since 2005 and this year e21 was awarded another 3-year exclusive event management contract throughout 2007 to 2009.
Being the event manager of MEDTEC, e21 helps Canon in all-round strategic planning, market positioning and show management consultation. e21 also provide a full-range of specialized marketing, public relations services and operational support to ensure successful launch of MEDTEC in PR China.

Client: The 7th Info-Security Conference 2006
Organized by e21 and supported by 21 IT organizations, the 7th Info-Security Conference 2006 has achieved phenomenal success in attracting over 900 knowledgeable IT, Banking and Finance practitioners. This annual flagship event consisted of an executive panel discussion, keynote speeches, 2 breakout presentation tracks, a security booklet and a security showcase. The Conference featured sixteen elite speakers from government, leading banking organizations and IT enterprises that shared their insights on the latest cyber-security metrics.
As an annual flagship IT event, e21 initiated and supervised the overall project management including speakers and delegate recruitment, sponsorship, PR and promotion, RSVP, on-site management and decorations.
Additional Creative Work