Client: FedEx
Our client wanted to increase FedEx visibility in the Asia
Pacific, and selected the Asia Pacific IT Solutions Expo
2004(APIE) trade show event, held in Hong Kong, to promote
its express services to the region. Our e21 Hong Kong marketing
agency office designed a 50 sq. meter booth locally to accommodate a mix of
exhibit floor elements such as running videos, technology demos, a small meeting
area, plus themed activities such as a putting game to draw visitors to the
booth. e21 also wrote and designed all the necessary messaging and supporting
graphics for this booth consistent with the client's branding guidelines.
Client: HKPCA & IPC Show
HKPCA & IPC Show is a 3-day exhibition and paid conference.
The target audience for this show is PCB industry & Electronic
Assembly companies. For the years 2003-2006, e21 has been
appointed as Show Event Manager with the responsibility
of tradeshow planning and supervision of all exhibition
and conference logistics on behalf of the organizers of
HKPCA & IPC. The show is held in Dongguan and Guangzhou,
China. The e21 team also manages all pre-event and onsite
logistics including exhibitor communications, site operations,
visitor promotion plans, and coordination with the event’s
official contractor and forwarder. e21’s total conference
management capability is put to good test at these important
events. So far, the show has successfully attracted 15,000
international and local visitors.
Client: MEDTEC China 2005
MEDTEC China 2005 is a three-day exhibition and paid conference
targeting designers and manufacturers of medical devices
and equipment. As a leading Asian marketing firm specializing
in tradeshows and events, e21 was appointed as the show
event manager to plan and supervise all exhibition and conference
logistics for the organizers, Canon Communication. This medical devices marketing event was the official debut in China for this prestigious US tradeshow. It
was held in the China Hi-Tech Fair Exhibition Center of Shenzhen. Over 90%
of the companies exhibiting at this first-ever Chinese MEDTEC conference came
from the US and Europe. The show successfully attracted 8,000 international
and local visitors.
